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CMO for Revlon

Benjamin Karsch was with Cigna.

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By: TOM BRANNA

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Let's see how he does without a budget. Revlon announced today that Benjamin Karsch is joining the company as executive vice president, chief marketing officer, Revlon Consumer. “In our extensive search, we wanted someone who could passionately inspire a deeper engagement with our brands, our consumers and the strategy of value creation of our company,” said Lorenzo Delpani, Revlon’s CEO. “We are excited to have found these leadership qualities in Benjy, who is an important addition t...

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